Go to Content

We are the flag of Portugal on the internet


Joana Pena
Selo CONFIO Manager
World Consumer Rights Day

Did you know that World Consumer Rights Day has been celebrated every 15 March since 1983?

It all started when the then President of the United States, John F. Kennedy, began his speech on consumer rights on 15 March 1962 with: "We are all consumers, we all deserve the right to be protected against fraudulent or misleading advertising and labels".

This anniversary is really important, especially with a global marketplace that's just a click away. 

In Portugal there are various bodies and initiatives that look after consumer rights, such as the Directorate General for the Consumer, DECO - The Portuguese Association for Consumer Protection and, in the field of e-commerce, the CONFIO initiative.

Being a more informed consumer is becoming more and more important, online shopping is where we are most exposed and vulnerable and therefore requires our utmost attention so that we don't fall victim to fraudulent sales and cyber-attacks, which can jeopardise the privacy of our data. It's important to check that the website is credible, that the organisation is identified, that it has Terms and Conditions, return policies and mechanisms for mediation and out-of-court arbitration of conflicts.

However, even on credible websites, there may be situations where we are obliged to take action.

But even on credible websites, situations can arise where we are forced to claim our rights. 

  • Did you know that when shopping online you have the right to free cancellation? This right allows you to return the good/service purchased, with a few exceptions, within 14 days without incurring additional costs.
  • Did you know that the deadline for responding to a complaint cannot exceed 20 days?
  • Did you know that online shops operating in Portugal must have an electronic complaints book?

These are just a few examples of our rights as consumers. 

So let's celebrate this day for many years!

Please note: the articles on this blog may not convey the opinion of .PT, but of its author.
Back to Posts